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Psst…Guess Which Areas in Iowa Offer More Employee Benefits?

Knowledge Is Power“All politics is local.” Tip O’Neill, Former Congressman from Massachusetts

To rephrase this famous quote:

“All employee benefits in Iowa are local.”

Allow me to explain…

Using the Lindex Radius, a simple interactive feature within our Lindex Online® benchmarking program, I compared the prevalence of employers offering two important benefits – health and dental plans – to statewide averages in seven different Iowa metropolitan areas. The seven locations are:

  • Cedar Rapids (zip code: 52401)
  • Council Bluffs (51501)
  • Davenport (52801)
  • Des Moines (50309)
  • Dubuque (52001)
  • Mason City (50401)
  • Sioux City (51101)

The Lindex Radius allows the user to insert their desired zip code and radius (in miles) to determine the information being sought for any given location within Iowa*. For example, using a 50-mile radius (regardless of employer size and industry), the user can quickly learn the percentage of employers who offer health insurance coverage for each of the seven Iowa locations. In fact, when compared to the statewide average, the variances of offering health coverage are quite startling.

Using the statewide average as the baseline (set at zero), the graph below displays the variance in the percentage of employers offering health coverage to their employees in each location:

Health Coverage Offered by  Major Cities in Iowa

So what do these variances tell us about health coverage in Iowa?

Location can matter a great deal!

Employers within a 50-mile radius of Des Moines offer health coverage about six percent more than the statewide average, while Cedar Rapids, Mason City and Davenport-area employers fall below the statewide average by five percent. From this, we also learn that 19 percent more Des Moines-area employers offer health coverage when compared to Dubuque-area employers! The margin of error of this data does vary by zip code and desired radius.

The graph below shows the variances for each Iowa location offering dental coverage:

Dental Coverage Offered by  Major Cities in Iowalide3

When offering dental coverage to employees, Des Moines–area employers offer this benefit 19 percent more than the statewide average. With the exception of Davenport, employers in the other five cities offer less dental coverage compared to the statewide average, while Dubuque lags with this particular benefit. Other benefits found within our study, including: retirement, group life, short- and long- term disability, vision, sick leave and PTO also show a great deal of variance between Iowa locations.

It is important to note that both employer size and industry will greatly impact the averages found within each metropolitan area. Our previous studies confirm that as employers grow in size, their ability to offer more benefits will expand. Governmental (state and local) entities are more likely to offer some key benefits compared to, say, the retail industry.

Employer respondents within our surveys are randomly-selected, which makes the results highly-reflective of the overall employer population. Within any given geographical area in the state, the size and industry of employers will greatly impact the scope of benefits offered for each particular area.

Using Lindex Online and the Lindex Radius will ensure that employers remain competitive within their specific ‘turf’ of operation. As we all know, when assessing the labor pool within a given market, the attraction and retention of employees will always be an important consideration for any employer.

Knowledge of pertinent facts does indeed trump pure guesswork!

To stay abreast of employee benefits and healthcare issues, we invite you to subscribe to our blog.

*The margin of error must be considered when using the Radius filter. If the radius is set at too few miles within a desired zip code, fewer survey respondents will appear, resulting in a higher margin of error calculation which will provide less data credibility to the user.

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